The Purity League and the Sea Vamps: 1922

a group of rollicking sea vamps 1922

A rollicking group of sea vamps, 1922

“Protect Our Husbands from the Wiles of the ‘Sea Vamps’”

How the Purity League of Florida Has made the One-Piece Bathing Suit a Political Issue and Demands a Bathing Suit Inspector to Stop the Frolics on the Beaches.

The one-piece bathing suit has pushed its way into politics. In the next election for Mayor of St. Petersburg. Florida, the candidates will have to declare themselves without equivocation whether they are for or against the “Sea Vamps.”

It is a complicated situation. Florida is a Winter resort and the importance of the decision is a far-reaching one. The Purity League and the church element have looked on with increasing dismay at the frolicsome antics of the feminine charmers who frisk about the ocean beach in tight fitting bathing trunks without skirt, stocking or shoe.

But pleasure resorts are dependent for their business prosperity upon luring the tourists. If the news travels abroad that a bathing suit censor stalks the beach the Winter visitors, many of them, may not go to St. Petersburg Thus the hotels and rooming houses and restaurants and merchants will feel the effect of the bathing suit censor in their pocketbooks.

The question of suppressing the lures of the beguiling young ‘Sea Vamps” has become acute, because of the recent official action of the St. Petersburg Purity League. This earnest association of worthy citizens has served notice in writing upon the Mayor of St. Petersburg that the antics of the visitors on that Florida beach must be stopped.

Frank F. Pulver, the Mayor, happens to be a young man and a bachelor. When it became known that the Purity League demanded the appointment of a bathing suit inspector he was inclined to pigeonhole the letter from the league and with a few diplomatic phrases hoped to see the matter blow over.

But the newspapers printed the rather sharp demand of the Purity League and long lines of men formed at the Mayor’s office, offering their services as bathing suit inspectors. Young men and old men, tall men and short men, near-sighted men and men with acute vision, fat men and thin men, married men and bachelors offered to accept the proposed new office of bathing suit inspector without salary or fees or compensation of any kind. He was surprised at the public-spirited unselfishness of the men of the town.

Mayor Pulver, whose youthful portrait in white Winter flannels and straw hat is printed on this page, is regarded as a very eligible matrimonial catch. When he strolls on the beach many of the more attractive of the “Sea Vamps” have beguiled him with their most skillful wiles. They rather interest young Mayor Pulver.

But Mayor Pulver cannot overlook the political aspect of the situation. What would be the probable line-up of the voters of St. Petersburg on the sharply defined issue of “Sea Vamps” or bathing suit inspector?

Of course, the Purity League and the church element would be solidly behind the Mayor if he appointed a bathing suit censor. On the other hand, the younger voters among the women are, many of them, wearers of the one-piece bathing suits and they would vote against him. The young men could be counted on to vote against censorship and whispered warnings from many of the older and married men lead Mayor Pulver to think, that the bald-heads and gray beards would be likely to be against him on the one-piece bathing suit issue. And a large element of the business men would not like to risk the results of blue-law management of St. Petersburg’s beach.

So, to gain time, Mayor Pulver referred the letter of the Purity League to the city attorney, who is the Mayor’s official legal adviser, and thus then secured a legal opinion which lets Mayor Pulver out of this hole for the present.

Here Is the letter the Purity League sent Mayor Pulver:

Frank F. Pulver, St. Petersburg, Fla.

Dear Sir.

The attention of this organization, the Purity League, has been called to the outrageous bathing suits being worn on the beaches around St. Petersburg. Abbreviated to an extreme, skirtless and sleeveless, young women in reckless abandon appear before young men and their elders in costumes that never would be tolerated in Christian communities.

Mr. Mayor Pulver, it is up to you to take some action on these bathing suits. You must compel the young ladies to wear stockings and skirts to their suits. You make them wear sleeves. As it is now permitted, these girls don’t care how they look on the beaches. They are half naked.

Further, this league will protect the married men in its membership from the wiles of the “Sea Vamps” even if it has to engage its own law enforcers. Members of the Purity League have gone on record in opposing the present costumes being worn on the bathing beaches, and it further urges you, Mr. Mayor Pulver, to do away with the suits named after a certain Annette Kellermann.

Give back to us the modest bathing suit and take away the shameless ones your police permit the young women of this community to wear before the men and our husbands.

Pressure is now being brought to bear with the State Legislature to compel restrictions on the abbreviations of bathing suits. We are also urging the appointment of a bathing suit inspector at all beaches.

(Signed) ST. PETERSBURG PURITY LEAGUE

By Hazel Milford Van Freedon, Secretary.

Mayor Pulver, as already said, forwarded the letter to the city attorney Mr. F. J. Mack, for advice as to the Mayor’s legal right to appoint a bathing suit inspector, and it was with a sigh of relief that the Mayor received in due time the following opinion from the legal adviser of the city, which allowed him to dodge the embarrassing issue for the present. Mr. Mack wrote as follows:

“Pursuant to your request for an opinion as to your authority to appoint a ‘ladies’ bathing suit inspector’ with authority to censor and prescribe the texture, dimensions and transparency of ladles’ bathing suits, as you have been requested to do by the Purity League.

“As a legal proposition, it is my opinion that you have no authority under the laws of Florida or the city charter to appoint such an inspector, or to confer any authority upon him.

“Under the ordinances of the city, disorderly conduct is a misdemeanor, and violators, upon conviction in the municipal court, can be punished.

“The married women of the Purity League who ask you to protect their husbands from the ‘wiles of the sea vamps’ can invoke the above mentioned ordinance, and if the court finds the wearing of bathing suits complained of comes within the scope of disorderly conduct or indecent exposure, the matter can thus be adjusted in court.

“It is my opinion that the members of the Police Department are not the best qualified to pass upon the sufficiency of ladies’ bathing suits, and therefore recommend that the sufficiency of said bathing suits be not tested in court until complaint is made in due form, by some of the women who are apprehensive of the consequences of ‘the wiles of the sea vamps.’

“Yours respectfully

“F. J. MACK.

“City Attorney.”

Backed up by the decision of the City Attorney, Mayor Pulver spread the disappointing news to the men of the town who had applied for the job of bathing suit inspector that there would be no such office created.

“Furthermore,” said Mayor Pulver, “I see no good reason for allowing the demand of the Purity League, even if it was within my power to appoint a censor for the bathing beach.

“I am not very familiar with water sports and, in fact, have seldom been on the beach here. But when I have been there I have never seen anything objectionable about the bathing suits worn by the girls of St. Petersburg, nor their behavior.

“It seems to me that we have as lovely girls here as can be found anywhere and just as modest maidens and I do not believe that they would wear insufficient clothing or vamp the males who go into the bay with them. I am strong for the girls. They can wear what they want to wear. They will do it anyhow, so what’s the use?

“The Purity League asked me to be its chairman but I declined and if there is anything done to require the bathers to wear stockings and long skirts and a lot of other clothing when they swim, the leaders of the League will have to take the cases into court.

“The human form is divine and judging from some of the bathers I have seen, a divinity shaped their ends for they certainly are well shaped.”

The young women who enjoy themselves on the bathing beach are indignant at the phrase “Sea Vamps,” which the Purity League has applied to them. They point out that the worthy women of the League, for the most part, belong to a generation which flourished before automobiles were invented or wireless telephones were used, or the “shimmy” had been discovered. They declare that those who complain of the bathing costumes of the girl of 1922 are out-of-date and ought to get into adjustment with modern times.

“Nowadays,” said, one of the “Sea Vamps,” “we do real hard athletic work in our water sports. Grandmother used to cover herself up from her toes to her chin and walk down and step timidly into the water and stand around for a while and then go out and call it sea bathing.

“Now things have changed. We go in for real athletic sports. We swim, dive, play water polo and all sorts of stunts and it can’t be done with skirts and pantalets and water-soaked bathing shoes. That is what the women of the League don’t seem to grasp.

“And another thing. Some of us come to Florida at the advice of our doctors to get all the sunshine we can get. The doctor advises a generous coat of tan. It’s healthy. And how are we going to get all browned up if we wear grandmother’s bathing suit?

“Of course things have changed. But that doesn’t mean that they have changed for the worst. There is nothing to get frightened about. When the taxicabs first began to appear on the streets some people were afraid to get into them. But we are all of us pretty well used to taxicabs now and nobody is shocked or frightened about them any more. The Purity League has got to get used to us girls wearing our brothers’ one-piece bathing suits just the same as they have had to get used to taxicabs.”

But the end is not yet. The Purity League feels that Mayor Pulver has evaded the issue. Miss Hazel Van Freedon, the secretary, believes if she was elected Mayor of St. Petersburg she would not dodge the issue, but would find a way to stop the vampish antics on the beach.

grandma's bathing suit purity league 1922

And another element has entered into the controversy. The Florida Art School, with Miss Edith Tabb Little at its head, has taken sides with the Mayor and declares there is nothing wrong with the one-piece bathing suit: it is cheap, shapely and artistic. The art school is chiefly horrified at. the threatening aspect of the return of grandmother’s style of bathing suit with skirts and pantalets visible beneath them. Upon esthetic grounds the art school is prepared to take the field and campaign against their sisters in the Purity League at the next election.

Meanwhile, as the Purity League announces, pressure is being brought to bear to put through a State law which will provide the authority which City Attorney Mack says the Mayor now lacks. After and when this law is passed by the Legislature the unfortunate Mayor of St. Petersburg will be forced out into the open for or against the frolicsome vamps of St. Petersburg’s famous beach.

The Washington [DC] Times 5 March 1922: p. 65

Mrs Daffodil’s Aide-memoire: Well. Quite.

The Purity League obviously had strong feelings on this issue, as did many communities, who hired “beach censors” to make sure that their standards of modesty were being upheld. A laudable goal, some would say. However, “The St Petersburg Purity League” was, in fact, fabricated by Mayor Pulver and publicist John Lodwick to promote interest in St Petersburg tourism. Papers ran photo-gravures of Pulver posed on the beach while pretending to inspect one-piece bathing suits. No doubt there was a gratifyingly large influx of visitors who wished to see for themselves the ravages of the frolicsome Sea Vamp.

Mrs Daffodil has posted about this issue before in A Matter of Three Inches on a Bathing Suit and Mixed Bathing and the Fall of Empire.

 

Mrs Daffodil invites you to join her on the curiously named “Face-book,” where you will find a feast of fashion hints, fads and fancies, and historical anecdotes

You may read about a sentimental succubus, a vengeful seamstress’s ghost, Victorian mourning gone horribly wrong, and, of course, Mrs Daffodil’s efficient tidying up after a distasteful decapitation in A Spot of Bother: Four Macabre Tales.

 

 

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